Sector 02 · NextAlso called launch partners

The people who
hold your
liquidity

The same treatment, one layer down: who they are, what they signed, what the loan terms actually say, and what happened on the last five launches.

Five questionsAsk them before the tokens move, not after

What this roster will answer for you

Until it exists, these are the five questions worth asking any desk yourself. They are also exactly what a listed desk will have to put on record here.

Who actually holds the tokens, and where?

A token loan for "depth" means the tokens leave your treasury. The answer to this question should be an address you can watch, not a name you have to trust.

What are they allowed to do with them?

Making a market means buying and selling. Selling into a campaign you are paying for is also buying and selling. The difference has to be written down before the tokens move, not argued about afterwards.

What does the reporting look like, and how often?

A monthly screenshot is not reporting. Ask what you get, in what format, and what happens when it does not arrive.

What happened on their last five launches?

Not from their deck — from the teams that ran them. Two calls is usually enough to learn something a deck will never tell you.

How does it end?

The exit terms are the whole deal. What returns, when, and what triggers an early unwind — agreed at the start, while everyone is still friendly.

The kind of desk we mean

Firms like Ghost Liquidity are the category — desks that provide depth around a launch and work on written terms. Naming one as an example of the category is not a recommendation of it: nobody appears on a Proof of Reach roster until they have agreed to be there and we have checked what we say about them. That applies to desks exactly as it applies to people.

For projects and for market makers

Market makers

The people who hold your liquidity, checked

Waitlist

The same standard as the influencer roster, one layer down: who the desk actually is, what the loan terms say in writing, and what happened on the launches before yours.

  • Every desk listed has agreed to be listed, exactly as every person on the roster has.
  • Loan terms, reporting frequency and sell rules on one sheet, before the tokens move.
  • What the last launches did, from the team that ran them — not from the desk’s own deck.
  • A named contact who works there, so you are not negotiating with a broker who does not.

Where it stopsWe do not make markets, hold tokens or take a cut of a desk’s fee, and we never will — that is the conflict this whole product exists to avoid. We check and we introduce.

Join the list

We write once, when this opens. The address is used for that and for nothing else — no newsletter, no list anyone else can buy.

Join the market maker waitlist

One or two lines. It decides the order we build these in, so it is worth writing.

or email hello@proofofreach.xyz

Run a desk and want to be on it when it opens? Had a bad experience with one? Both go in the same direction: more written down, less taken on trust.

What next
◈ Next

What goes wrong

A launch taken apart in thirty minutes, step by step, with the moment it was still stoppable.

◇ Next

The sector that is open

The influencer roster works today: filter it, and ask for an introduction.

◇ Next

Exchanges

Listing terms in the open. Coming soon, and both sides can join the queue.

Find a voiceRequest an intro